Founder burnout happens to the best of us.
Whether you’re still in the exciting early stages of creating a new brand or figuring out how to scale to the next level––it’s a grind.
As a business owner, the growth of your business starts with you. So, naturally, you’re going to feel like you have to go at a hundred miles an hour, all day every day.
With countless items on your to-do list, it’s easy to forget that building a business is a marathon, not a sprint. The key lies in finding your balance.
Remember: the business doesn’t run you––you run the business. But how can you manifest that to become a reality? Here are six tips to scale your business sustainably without hitting burnout city.
A key element to scaling your business? A solid legal foundation. Join us for this FREE value-packed masterclass that will help you give the clarity and strategy you need as you scale a legally sound and sustainable business that will hold you for years.
1. Identify Stress Triggers
No two people experience stress and burnout the same way.
For entrepreneurs, the heavy load of responsibilities and constant pressure to do it all can leave us feeling overwhelmed, unmotivated, inefficient, and flat out exhausted.
Keeping an eye on stress levels is critical. No matter the size or profitability of your business, burnout is inevitable if your stress levels are unmanaged. When you’re stressed, you don’t act like yourself, and it’s easy to fall into the trap of making bad decisions.
Taking the time to identify the root causes of your personal stress triggers is a key tactic to effectively preventing burnout.
Begin with an honest self-assessment and list out the top factors that cause you the most stress. Even if they seem trivial to other people, if something causes you distress, it’s important to identify and address it.
Whether that’s daily workload, work pressure, productivity levels, quality of personal relationships, sleep schedule, eating schedule, or lack of personal time, generating awareness around your sources of stress gives you the data to take the necessary measures to manage that stress and avoid burnout in the first place!
2. Prioritize Self-Care
Building and running a successful business is exhilarating. You feel like you’re on top of the world––a master of your own destiny! When you feel this way, it’s easy to throw yourself into things head-first and put the rest of your life on hold temporarily as you pursue your dream.
But that colossal-size dream of yours will always be out of reach if you’re burnt out, low on motivation, or have strayed too far from your core mission.
That’s why you have to build a business that facilitates rest.
What does that look like in practice?
For starters, audit your time to understand your capacity, and make sure to build in some whitespace to focus on yourself.
Find a realistic schedule that works for you and commit to it.
Practice effective time management for better productivity.
Create healthy boundaries for yourself and your business with tools like legally-binding contracts that prevent stressful misunderstandings.
Give yourself permission to disconnect in a meaningful, intentional way.
Prioritize physical and mental health: take regular breaks, stretch your legs, stay hydrated, spend time in nature, try a new yoga class, hit the gym, find a hobby, eat better, clock in those 8 hours of sleep.
Emphasize intentional rest: get a pedicure, book a massage, read a book, take a well-earned vacation and go lie on a beach for a week. Make it a habit to carve out time to relax and reenergize.
Your body––and your business––will thank you.
3. Take the Time to Build Systems
If you find yourself writing the same email more than once, or doing the same process over and over again, it’s time to streamline and build systems.
You are the heart and soul of your business––nobody else. That should never change. But if you want to scale your business, you need to create repeatable processes that your team can follow.
Virtually everything in your business can and should be documented in a business process. Get these processes out of your head and down on paper.
A great business should be like a well-oiled machine. The more systems you have, the better and easier it is to leverage and scale your biz.
Build systems and frameworks and show your team how to use them. That keeps things moving even when you’re not around, meaning you can finally take that hard-earned vacation.
4. Staff the Details
Too many entrepreneurs work in the business when they should be working on the business.
As the founder of your business, you’re the visionary, the source of inspiration who comes up with the big ideas that move your business forward.
We get it––it’s tough to hand over the reins, but if you’re spending all day micromanaging projects and working on manual tasks, that’s a recipe for burnout.
The result? Growth flatlines.
By staffing the details and outsourcing tasks, you remove yourself from the day-to-day whirlwind of running a business. You get to take back command of your time and redirect it towards the areas where you have the most impact.
We’re not saying you should forget about the nitty gritty. Those elements are important and you need to be involved on some level. But you need balance.
Delegating is a powerful skill. Set targets, put measurable, actionable steps in place to move your business forward, and delegate.
Build a winning team you can trust with the day-to-day and free yourself up to work on the bigger picture.
5. Get a Support System
There’s an old African proverb: “if you want to go fast, go alone, if you want to go far, go together”.
If you’re anything like us, we bet you want to go far. That means building a community.
Take time to identify and invest in relationships with like-minded entrepreneurs who are in the same boat as you. Seek out rich, interpersonal interactions with people who nourish you both personally and professionally.
Consider finding a mentor who has already walked in your shoes or joining a community of other entrepreneurs that inspire and support you. Surrounding yourself with the right group of people can have an immeasurable impact on growth and longevity.
Since burnout and depression often co-exist, don’t forget to speak with a mental health professional or check out mental health apps that focus on improving different aspects of your mental health and well-being.
Together, your support system will help lift you up. Building a business is a joy, and if you’re getting lost in the weeds, you need people to remind you of the importance of what you’re building.
6. Shift Your Perspective
When you think of the word “success”, what comes to mind?
Do you want to build a million-dollar business? Or would you rather create a powerful community that delivers real change?
Do you see yourself being successful when you’ve hit a particular income level? Or is it freedom you’re chasing? Whether that’s financial freedom or flexibility with your time and where you live…or both!
Only you can answer these questions.
How you define success is deeply personal, drives the decisions you make, and reflects what you value.
As you weave together your version of success, dig deep and consider what matters most to you:
🔥 How do you want to show up in the world?
🔥 What impact do you want to make?
🔥 What do you want your business to stand for?
Start with a big picture goal: whether that’s a top-line sales number, or a certain growth rate, or easing back to a four-day work week with summers off so you and your team can spend more time with loved ones. Once you’ve got this North Star, reverse engineer a plan with clear milestones and smaller, more manageable goals along the way.
Putting your blinders on and reframing success without external influences can help ease societal pressures that we’re only successful when we’re hustling, or when we reach a magic number.
While we respect the grind, we also know how important it is for high-achievers like you to balance that sense of drive with overall wellbeing and fulfillment.
So, as you experience the ups and downs of growing and scaling your business, remember to focus on the reason you started your business in the first place as well as your own version of success.
Your business goals will feel much more fulfilling and will serve as the motivational boost you need to get yourself through a challenging period in your business.
Bonus: don’t forget to celebrate! It’s all too easy for business owners to fall into the trap of looking at how far they still have to climb instead of celebrating how far they’ve actually come.
If you want to avoid burnout, sit down regularly and pause to celebrate how much you’ve achieved.
Legal Tools for Your Growing Business
Business owner burnout is a real thing and it tends to creep up on you.
If you feel like you’re running on fumes and on the verge of burning out, it’s usually a sign that something needs to shift.
No entrepreneur can do it all on their own.
That’s why we believe that every queen needs her team, and that includes having your legal house in order as your impact line reaches further into the world. From expertly crafted legal contracts to a community of enthusiastic supporters, we’ve got your back.
If you’re curious about what it looks like to amplify your impact, learning and growing with other like-minded business owners, The Legal Legacy Lounge™ may be right for you. Learn more here.
Here’s to shattered glass ceilings and actualized potential! Here’s to you. 🥂✨
Disclaimer: This blog post has been prepared solely for general information and educational purposes. It is not intended to provide, nor should it be relied on for, legal advice. Should you require advice regarding a specific matter, appropriate legal or other professional advice should be obtained.